Is there an official affiliate program for HelloMillions?
Yes. Medialicious Limited manages the B2S Social Casino Affiliate Program on behalf of B2S. Its Standard Terms and Conditions apply to affiliates promoting B2S social casino products, and the brand-use restrictions explicitly name “McLuck,” “Hellomillions,” and “SpinBlitz.”
The program terms are version 2.1, effective April 22, 2025. They do not promise that every applicant will be accepted or that a self-service application channel will always be open.
The registration clause may not provide a working application destination. Prospective partners should obtain the current enrollment route, contact, commercial terms, and approval timeline directly from the affiliate program before promoting HelloMillions.
Who can apply and what does approval involve?
An applicant must be at least 18 and must maintain an active account in good standing with the products or otherwise be reviewed and familiar with them before endorsement. The program may evaluate the application, conduct checks, contact references, and ask for information such as:
- the domains intended for program activity;
- the sites’ content and design;
- marketing methods and target audience;
- proof of identity;
- payment details; and
- other information the program considers relevant.
Approval is discretionary. Submitting information does not guarantee acceptance, and an affiliate account becomes active only after the stated requirements are met and the application is approved.
If the application URL is incomplete, use an authenticated existing program contact or ask HelloMillions Customer Support to identify the current partnerships route. Do not send identity or payment documents to an address found only in a forum or unsolicited message.
How is the affiliate program different from refer-a-friend?
An affiliate relationship is a commercial marketing agreement. It can involve approved websites, tracking links, promotional materials, compliance duties, performance criteria, reporting, and fees governed by an insertion order and the program terms.
A customer refer-a-friend promotion is an account-level promotion governed by its own current rules. It is not authority to advertise as an official partner, bid on brand keywords, publish commercial claims, or earn the fees described in an affiliate contract.
If you only want to invite someone you know, use the refer-a-friend feature and terms displayed in your HelloMillions account. Do not describe yourself as an affiliate unless the program has approved you.
What marketing rules do affiliates have to follow?
The program requires truthful, non-misleading communications and compliance with the Federal Trade Commission’s endorsement and testimonial guidance. Affiliate links and commercial relationships must be disclosed appropriately.
The document also restricts activities including cookie stuffing, deceptive tracking, brand bidding, unapproved changes to tracking links, traffic exchanges, hidden techniques, spam, and misleading brand impersonation. It says brand terms such as HelloMillions cannot be used in domain names, social usernames, or profile pages without prior written approval.
Affiliates must use approved marketing materials and must not invent offers. Email and social campaigns are subject to additional legal and platform rules. If the program supplies a brand manual or campaign restriction, that approved material controls over a third-party example.
How are referrals and fees defined?
Tracked visitors, referred players, qualified players, and referral fees have specific contractual definitions. A person generally must arrive through the approved affiliate link and satisfy the qualification criteria. The specific commercial amount is set in an Insertion Order.
The program terms contain activity thresholds, a minimum payable balance, reversal provisions, and rules for fraudulent, duplicate, pre-existing, or charged-back accounts. Those provisions are contractual and can change. Review the current terms and the applicant’s insertion order before relying on them.
An affiliate should not promise that a registration or purchase will qualify without confirming the program’s tracking and eligibility requirements. The operator controls customer acceptance, account review, and purchase processing.
How can you avoid a fake affiliate offer?
Verify the domain and the document before sharing business, identity, or payment information. A credible program contact should be able to provide the current application route, legal entity, terms version, privacy information, and written commercial agreement.
Warning signs include a request for an upfront “activation” payment, pressure to send credentials through direct messages, permission to use the HelloMillions name without written approval, guaranteed earnings, or instructions to hide the commercial relationship. Those claims conflict with the structure and restrictions in the published program terms.
Keep copies of the approved domains, insertion order, creative approvals, tracking links, and program-manager correspondence. Do not publish customer personal information or attempt to access customer accounts.
Frequently asked questions
Where can I apply to the HelloMillions affiliate program?
The registration clause may not provide a working link. Ask an authenticated HelloMillions channel for the current route.
Who manages the program?
Medialicious Limited operates and manages the B2S Social Casino Affiliate Program on behalf of B2S.
Is refer-a-friend the same as the affiliate program?
No. Refer-a-friend is a customer promotion. The affiliate program is a separately approved commercial relationship governed by program terms and an insertion order.
Can an affiliate use “HelloMillions” in a domain name?
The program terms prohibit using named brand terms in domains, social usernames, or profile pages without prior written approval.
Are affiliate fee amounts public on this page?
No fixed public rate applies. The applicable fee is specified in the insertion order.